Niche research is a crucial step in building a successful business or personal brand. It involves identifying a specific target audience or market segment that you can serve with your product or service. By understanding the needs, desires, and pain points of your niche, you can tailor your offering to meet their specific needs and stand out in a crowded market. Augmented Reality (AR) Niche research is a crucial step in building a successful business or personal brand. It involves identifying a specific target audience or market segment that you can serve with your product or service. By understanding the needs, desires, and pain points of your niche, you can tailor your offering to meet their specific needs and stand out in a crowded market.